…and I hope not “gone.”
Macy’s is closing a great many of its brick and mortar stores:
Macy’s said Wednesday it’s shutting down 68 stores and cutting more than 10,000 jobs.
The announcement was issued alongside an unfavorable earnings report, showing comparable store sales dipped 2.1% last quarter. The news caused its stock to plunge nearly 10% during after-hours trading Wednesday.
Macy’s (M) said it expects to layoff about 3,900 workers as a result of the upcoming store closures, and another 6,200 jobs will be cut as the company works to streamline its management team, according to a press release.
I remember decades ago when Macy’s was very much in the ascendance, as other giants like Filene’s paid the price.
I happen to love Macy’s. Well, maybe “love” is too strong a word, but it’s where I do most of my shopping—in the brick-and-mortar store, rather conveniently located, inexpensive, at least moderately stylish, and full of variety.
And where I still can actually try things on.
Yes, we ladies need to see what it looks like and what it fits like, because there are myriad differences in cut and style and comfort, as well as variance between what a photo looks like and what the real fabrics and colors look like. For those reasons, I almost never buy clothing online unless it’s a duplicate of a garment I’ve already purchased. Even then I’m wary, because sometimes it seems to be the same garment and says it’s the same garment but really hasn’t been, particularly in terms of fit.
I hate paying the postage to send and/or return. I hate the back-and-forth. I like browsing around in an actual store with real garments, looking at what’s available and getting ideas. Sometimes I even like interacting in the non-virtual world with salespeople.
I spend so much time at my computer already that I don’t want to do all my shopping on it, too. I’ve noticed that, with clothing in particular, it only seems convenient and time-saving to do so. But there’s an endless online supply of goods and of places to get them. That may seem good at first blush, but it can be exhausting and very time-consuming. The pages with the little photos take forever to load. You have to click and click and click to see the colors and make those little photos bigger.
It’s not fun at all; not for me, anyway. Shopping in a store for clothing may not be the funnest thing in the world either, but it’s a tactile and visual and social pleasure compared to online shopping. And my local stores are almost never crowded (I suppose that’s part of the problem, as far as the stores are concerned). Granted, they’re also understaffed, but I don’t like salespeople bugging me and asking me whether I’ve found everything I want, anyway.
That’s why I want my relatively-local Macy’s to stay put, thank you very much. So far, so good. But I don’t have a good feeling about this whole thing.
And it’s not just Macy’s, it’s the whole concept of non-online shopping. Amazon is great for books and a host of other things (buy through neoneocon; Amazon portal on the right sidebar!!)—even refrigerators, it turns out, as I’m in the market for one that doesn’t appear in my local stores. But please don’t take my Macy’s away!